Major Ethiopian Streaming Platform, Sewasew, Set to Make Waves in Rising Local Podcast Scene

Betting on exclusive and niche content, Sewasew Multimedia, a streaming platform backed by Samrawit Fikru, is preparing to launch the podcast feature on its streaming app. Slated for release in two weeks, Sewasew will showcase a variety of exclusive podcasts spanning an array of diverse topics.

According to Behailu Tesfaun, Podcast Department Head at Sewasew Multimedia, the platform seeks to become a central hub for podcasts with an aim to democratize knowledge. Moreover, Sewasew, a owned by 2f-Capital Plc, plans to focus on specific subjects, such as childcare and professional-centered podcasts, to establish a strong presence in Ethiopia’s burgeoning podcast scene.

“Sewasew, with a user base exceeding 350,000, plans to offer 20 different podcasts in the first year of its operation,” Habtamu told Shega.

Since its debut in October 2022, Sewasew has released approximately 15 albums. Renowned artists like Aster Awoke, Abinet Agonafir, and Girma Tefera have pub…

Read more
  • 0