Streaming vs Cable: Where Advertisers Should Be Spending in 2025

Streaming vs Cable: Where Advertisers Should Be Spending in 2025 A new Pew study shows 83% of U.S. adults now stream TV, with 55% using only streaming platforms. Advertisers must shift budgets to YouTube, Hulu & Roku to stay visible in 2025. #StreamingAds #digitalmarketingtips #youtubeads #marketing2025 #RokuAds #HuluAds #CableVsStreaming #MediaShift #pewresearchcenter #advertisingtrends
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49% of Marketers Use AI Daily for Content Creation | Ignite Friday

49% of Marketers Use AI Daily for Content Creation | Ignite Friday This week, Danny covers the hottest topics in digital marketing, like how 49% of marketers are using AI daily to boost content and SEO, why advertisers are shifting to streaming platforms like YouTube and Hulu, and what Google’s latest stance on generative engine optimization means for your strategy. Plus, get the scoop on YouTube’s new BrandConnect tool and Google’s AI-driven Web Guide shaping the future of search. 00:10 – 49% of Marketers Use AI Daily 01:09 – DuckDuckGo Pushes Back on AI Images 01:39 – CTR Plummets in AI Search Results 02:05 – Only 8% Click Links in AI Overviews 02:52 – 83% of Adults Tune into Streaming Services 03:19 – Google Says GEO Isn't Necessary (But Is That True?) 03:56 – AI Bots Make Phishing Scams More Likely 04:22 – Microsoft Ads New Features: Lifetime Budgets & Expanded Remarketing 04:50 – Snapchat Delivers Top ROI for Ecommerce 05:16 – YouTube’s BrandConnect Simplifies Influe…
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