Prime Day 2025: 41% of Prime Shoppers Going All In This Year!
This week’s digital marketing update is packed.
Watch as John Lincoln breaks down the biggest stories, from Amazon Prime Day spending going up, YouTube cracking down on AI content, Ahrefs revealing how AI ranks in Google, and new Google Ads data showing a shift in search behavior.
00:02 – Prime Day Consumer Stats
00:17 – YouTube Monetization Crackdown on AI & Repetitive Content
00:44 – Google AI Overviews Face Publisher Backlash in EU & UK
00:59 – Ahrefs Study on AI Content vs Human Content Rankings
01:32 – Google Ads: Search Query Length Trends & Conversion Rates
02:01 – Hidden Search Terms in Google Ads Could Cost You Money
02:28 – B2B Marketing Trends: ROI Pressure & AI Adoption
02:59 – Walmart Study: Consumers Trust AI for Shopping
03:36 – Perplexity’s New AI Search Engine “Comet”
04:01 – 2025 Marketing Forecast: Social, Video, AI & Consumer Behavior
04:53 – Final Thoughts + Call to Action
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